Privacy Policy

Last updated: January 11, 2026

1. Who We Are

CedCast is a multi-tenant SMS platform that helps organizations send text messages to their customers and contacts. We are committed to protecting your privacy and being transparent about how we handle your data.

2. What Information We Collect

Personal Information
  • Your name, email address, and phone number
  • Organization details (company name, address, contact information)
  • Payment information for billing purposes
  • Account login credentials and authentication data
  • Profile information and preferences
Usage Information
  • Phone numbers of your SMS recipients
  • SMS message content and delivery status
  • Website usage data, login history, and session information
  • Device and browser information, including IP addresses
  • Message scheduling data and delivery analytics
  • Contact group management and segmentation data
  • SMS template usage and customization data
Technical Information
  • System logs and audit trails for security monitoring
  • Performance metrics and usage analytics
  • Error logs and debugging information
  • API usage patterns and integration data

3. How We Use Your Information

We use your information to:

  • Provide SMS sending services to your organization
  • Process payments and manage your account balance
  • Send you important service updates and notifications
  • Schedule and deliver SMS messages according to your preferences
  • Analyze usage patterns to improve platform performance and features
  • Provide detailed delivery reports and analytics
  • Manage contact groups and segmentation for targeted messaging
  • Ensure platform security, prevent fraud, and monitor for suspicious activity
  • Maintain audit logs for compliance and troubleshooting
  • Personalize your experience and remember your settings
  • Comply with legal requirements and regulatory obligations

4. SMS Data & Recipients

When you send SMS messages through CedCast:

  • We store recipient phone numbers securely for delivery purposes
  • Message content is processed only for sending and delivery tracking
  • We do not read, analyze, or use your message content for any other purpose
  • Delivery reports help you track message success rates and analytics
  • Scheduled messages are stored temporarily until their send time
  • SMS templates are saved for your convenience and reuse
  • Contact groups help organize your recipients for targeted campaigns
  • Usage analytics show sending patterns and help optimize your messaging strategy

Important: We never sell or share your message content or recipient lists with third parties for marketing purposes.

5. Information Sharing

We do not sell your personal information. We only share data:

  • With SMS providers (Hubtel, ClickSend) to deliver your messages
  • With payment processors (Hubtel) to handle billing
  • When required by law or to protect our legal rights
  • With your explicit consent

6. Data Security

We protect your data using industry-leading security measures:

  • Encryption: Sensitive information including API credentials and payment data are encrypted using AES encryption
  • Access Controls: Multi-tenant architecture ensures data isolation between organizations
  • Authentication: reCAPTCHA integration and secure login processes prevent unauthorized access
  • Audit Logging: Comprehensive logging of all system activities for security monitoring
  • Secure Servers: Data hosted on secure, monitored infrastructure with regular backups
  • Employee Training: Staff trained on data protection and privacy best practices
  • Regular Security Monitoring: Continuous monitoring for threats and vulnerabilities
  • Incident Response: Established procedures for handling security incidents

We regularly update our security measures to protect against evolving threats.

7. Data Retention

We retain your information for the following periods:

  • Account Data: As long as your account is active, plus 3 years after account closure
  • SMS Logs & Delivery Reports: 2 years for delivery tracking, analytics, and customer support
  • Message Content: 30 days after delivery (for redelivery attempts and support)
  • Scheduled Messages: Until sent or cancelled, plus 7 days for audit purposes
  • Payment Records: 7 years for tax compliance and legal requirements
  • Analytics Data: 2 years for platform improvement and usage reporting
  • Audit Logs: 3 years for security monitoring and compliance
  • System Logs: 90 days for troubleshooting and performance monitoring

You can request earlier deletion of your data subject to legal and contractual requirements.

8. Your Rights

You can:

  • Access and download your data
  • Correct inaccurate information
  • Delete your account and data
  • Stop receiving marketing communications
  • Request data export or transfer

9. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience:

Essential Cookies
  • Session Management: Keep you logged in securely during your session
  • CSRF Protection: Prevent cross-site request forgery attacks
  • Security Tokens: Maintain secure communication between your browser and our servers
Functional Cookies
  • Preferences: Remember your language, timezone, and display settings
  • Form Data: Save draft messages and form inputs
  • Feature Settings: Remember your chosen notification preferences
Analytics Cookies
  • Usage Analytics: Track page views, feature usage, and user journeys
  • Performance Monitoring: Monitor application performance and error rates
  • Conversion Tracking: Understand how users interact with billing and payment features
Third-Party Cookies
  • reCAPTCHA: Google's reCAPTCHA service for bot protection during login
  • Payment Providers: Hubtel cookies for secure payment processing

Managing Cookies: You can control cookie settings in your browser. Disabling essential cookies may affect platform functionality. Analytics cookies can be opted out through your account settings.

10. Third-Party Services and Integrations

CedCast integrates with trusted partners to provide comprehensive SMS services:

SMS Delivery Providers
  • Hubtel: Primary SMS delivery provider in Ghana and West Africa
  • ClickSend: Backup SMS delivery provider for international coverage
  • Twilio: Legacy SMS provider for specific use cases
Payment Processing
  • Hubtel Payments: Secure payment processing for SMS credit top-ups
Security and Analytics
  • Google reCAPTCHA: Bot protection and fraud prevention for login security
  • Analytics Services: Usage tracking to improve platform performance

Each partner has their own privacy policy that applies to their services. We only share the minimum data necessary for service provision and require all partners to maintain high security standards.

Data Processing Agreements: We have data processing agreements with all major partners to ensure your data is handled according to our privacy standards.

11. Automated Decision Making

CedCast uses automated systems to enhance your experience:

Message Processing
  • Content Filtering: Automatic filtering of prohibited content in SMS messages
  • Spam Detection: Automated detection of potentially unwanted messages
  • Delivery Optimization: Smart routing to the best SMS provider for each message
Security and Fraud Prevention
  • Login Protection: reCAPTCHA verification for suspicious login attempts
  • Rate Limiting: Automated protection against excessive API usage
  • Anomaly Detection: Monitoring for unusual account activity
Billing and Analytics
  • Pricing Tiers: Automated calculation of SMS rates based on usage volume
  • Usage Analytics: Automated generation of sending patterns and reports
  • Payment Processing: Automated verification of payment transactions

You have the right to request human review of automated decisions that affect your account or services.

12. International Transfers

Your data may be processed in Ghana and other countries where our service providers operate. We ensure all transfers have appropriate security measures in compliance with data protection regulations.

13. Changes to This Policy

We may update this policy occasionally. We'll notify you of significant changes via email or platform notification, and update the "Last updated" date above.

14. Contact Us

Questions about this privacy policy? Contact us:

Email: privacy@cedcast.com

Phone: +233530422137

Address: Kumasi, Ghana

Data Protection Officer: Available for privacy-related inquiries

Data Protection Commitment

CedCast is committed to protecting your privacy. We follow industry best practices, comply with Ghana's data protection laws, and implement advanced security measures including encryption, multi-tenant isolation, and comprehensive audit logging to keep your information safe and secure.